Senior Marketing Executive

Job Title: Senior Marketing Executive
Contract Type: Permanent
Location: Letchworth
Salary: £30000 - £37000 per annum
Start Date: ASAP
Reference: CTA2
Contact Name: Carl Parkash
Contact Email:
Job Published: December 18, 2018 15:37

Job Description

Blue Arrow are looking to recruit a Senior Marketing Executive to work with our client based in Letchworth in North Hertfordshire. This is an opportunity to join an award winning company and work within a successful team. This role is a permanent position and candidates will come with the experience level required for this position

To provide operational marketing support for the clients business, working together with the Head of Marketing and the Sales Director to align activity to business targets.


Marketing Planning                        
Work in line with existing marketing plans, whose primary objective is demand generation and creation of sales opportunities to achieve sales objectives in year. Ensure marketing activities - campaigns and associated activity (PR, events, social media, etc.) - are appropriate for achieving objectives, and reflect best practice  

Marketing Execution
Carry out the execution of marketing plans, ensuring campaigns and other activities are delivered on time, to budget, and to quality 

Return on Marketing
Report and track KPIs, advising where corrective action is necessary 

Budget management
Ensure activities throughout the year remain in budget and recommend corrective actions when budget overspend is forecasted 


Demand generation
Understands demand generation and is experienced in running demand generation marketing plans 

Is experienced in developing successful demand generation marketing campaigns, and how to adapt and integrate the marketing communications mix to achieve objectives set 

Understands the range of marketing KPIs that can be deployed and has experience in tracking and reporting of KPIs in day to day marketing operations 

Marketing automation
Has experience in running automated marketing functions and a good knowledge of marketing / email automation software 

Digital and social media
Is experienced in digital marketing and has an interest in, and understanding of, digital and social media, best practice and trends

Requirement- educated to degree level (desirable) 

Working Monday to Friday 8.30 to 5.30 we can offer an attractive salary package for the right candidate between £30,000 - £37,000 depending on experience. 

If you feel you have the required skills and experience and looking for a new challenge, then please apply today.