PR ACCOUNT EXECUTIVE- LIFESTYLE

  • Job Reference: 00085048-1
  • Date Posted: 4 August 2022
  • Recruiter: CV-Library
  • Location: United Kingdom
  • Salary: £20,000 to £30,000
  • Job Type: Permanent

Job Description

PR Executive – Lifestyle & Entertainment

My client is a multi-award-winning independent business strategy and integrated communications consultancy.

We are seeking a tenacious and proactive Account Executive to work across national and global campaigns for clients in the lifestyle and entertainment sector. Clients range from

Executive and personal profile building in high-end lifestyle and business media

Managing communications for food and beverage brands

Films and entertainment projects

Initiatives in the sustainability and international development sectors which require exposure among lifestyle and entertainment sectors

Disruptive and new technologies such as Web 3.0 and the Metaverse with a focus on securing coverage across culture, fashion, art, entertainment beats

Lifestyle profiling for landmark properties

About the Role:

The ideal candidate would have at least 1.5 years’ experience working on multiple accounts with a strong track record of working with the media.

The candidate will find an array of opportunities to enhance their experience, delivering a range of services for clients.

International experience would be at an advantage.

The candidate will find an array of opportunities to enhance their experience, delivering a range of services for clients.

Key Responsibilities would include:

Demonstrate a real understanding and practice of developing and handling end-to-end communication campaigns, generating stand-out, tier 1 media coverage using several techniques, and servicing clients to a high standard

Cultivating various national and global media contacts and securing excellent coverage for a range of clients in a wide array of media

Generate high impact profile opportunities for individuals and clients across various beats

Establish and maintain relationships with UK and global based media outlets and journalists

Monitoring media coverage, relevant media titles and relevant social media sites for any potential news comment opportunities to drive reactive and proactive PR machinery

Contributing to the completion of internal and external plans

Working on completing client related documents such as status reports, media briefing documents, coverage reporting to deadline

Crafting engaging story-telling opportunities to generate positive news and feature stories

Identifying high level speaker and collaborative opportunities for clients

Supporting social media campaigns

Working with influencers to add value to media coverage

Demonstrating research skills by continuously analysing media, industry and wider national and international current affairs and developments, with an understanding of how this helps to shape campaigns and strategies

Contributing creative ideas to the rest of the PR team

Conducting research and audits on a variety of client related issues with an understanding of how this helps to shape campaigns and strategies

Keeping your finger on the pulse of the media issues of the day, highlighting opportunities and challenges

Drafting various forms of compelling copy including opinion pieces, press releases, plans, profiles, blog posts, media pitches

The successful candidate will be/have:

* Able to effectively use all available tools and resources to complete client tasks

* Excellent understanding of traditional and social media channels

* Strong presentation skills

* Ability to work in a team environment in a resourceful and collaborative manner

* An exceptional copywriter and create compelling content and assets

* Someone who thrives on the variety and diversity of agency life

* Excellent written and verbal communication skills, including attention to detail

* An active interest in media and digital communications

* Demonstrated critical thinking and problem-solving abilities

* Strong analytical abilities and quantitative skills

* Able to understand market insights and apply effectively

* The ability to work in a team under pressure to tight deadlines and critical paths, including problem-solving

The candidate will also be part of the entrepreneurial company’s exciting international expansion plans. Benefits include a competitive salary, company pension and wellness schemes, work-travel opportunities (subject to Covid-19 protocol), learning, development, training, and career progression