Membership Campaign Manager - Bracknell

  • Job Reference: 00027296-1
  • Date Posted: 14 November 2020
  • Recruiter: CV-Library
  • Location: Bracknell, Berkshire
  • Salary: On Application
  • Sector: Construction, Trades & Services, Covid-19
  • Job Type: Permanent

Job Description

Membership Campaign Manager (Marketing Department)

Permanent Opportunity

£Competitive Salary

Excellent Benefits Package


We are proud to be working with a successful company who are the largest and most influential professional organisation within their industry. You will want to work for this leading company because not only can they offer you a friendly, flexible and welcoming working environment but they will also ensure you gain development in your role whilst looking after your personal wellbeing.

They will offer you a fantastic range of benefits including a generous pension scheme, health and wellbeing schemes as well as training programmes to ensure you are always on top of your game.

If you thrive within an ever changing environment and are looking to get your teeth stuck into a real challenge then this could be the role for you.

N.B During the Covid-19 pandemic this role will be temporarily home based. As the world resumes you will be expected to work in Bracknell Head Office.

Key Responsibilities

You will work directly with key internal stakeholders to define the Marketing Campaign Strategy and lead generation ambitions aligned to the corporate plan
You will be responsible for the management of growth and retention campaign budgets which you will propose and deliver effective and consistent multi platform campaigns in line with the strategic brand position.
Execute clear objectives and deliverables with the aim of generating leads and developing the pipeline for both individual and company membership
You will build effective relationships with the international retention and acquisition teams and alongside your marketing and digital colleagues you will also deliver effective and impactful campaigns.
Interact with membership, customer services, business development and business information team.
Using data intelligence and membership insight, you will lead personalisation and segmentation campaigns to target against the key criteria in order to maximise engagement potential. So what are we looking for…

A data driven Campaign Manager with the whole package!
Ideally a BA University degree or equivalent
Excellent knowledge of multichannel digital marketing
B2B marketing and lead generation experience
Competent at using insights and web analytics as well as PPC and SEM
You will be passionate about customer insight, able to analyse data and able to deliver clear strategies
Proficient using MS Packages and brand visual identity tool kits
CRM marketing campaign experience
You will be naturally energetic, charismatic and a peoples person with a highly organised attitude
You will enjoy taking responsibility and making a positive contribution to the Marketing department
Strong interpersonal skills, excellent communication skills with the ability to embrace collaboration
You will enjoy a flexible and agile work environment, working with multiple teams and business areas
The ability to understand the commercial drivers and how the marketing campaigns are tasked to support theseWhat happens now?

To apply for this role please submit a full CV and covering letter to (url removed)
Please call me on (phone number removed) to discuss the vacancy further
Please note that we may consider applications as they are submitted and therefore you are encouraged to apply as soon as possible.

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